- Start with targeting, research and defining your personal brand.
Before reaching out to people, you need to build a solid foundation that includes knowing who you are targeting and researching what makes you a good-fit to help them meet their current pressing needs. Develop a solid understanding of your personal brand, so you can differentiate the unique value you offer, over your competitors.
You must be prepared to speak intelligently about yourself, your specific goals, who you want to work for, and your value to these companies you are targeting.
Over the years, I have discovered that marketing is powered by two things: Know-how and a Nurtured Network of Contacts.
That’s it…..That’s the secret!